Company Performance: NUSA's financial health, including revenue, profit margins, and debt levels, significantly influences its stock price. Strong performance typically attracts investors, driving up demand and price.

Market Sentiment: Overall investor mood regarding the Thai stock market and real estate sector impacts NUSA. Positive sentiment can lead to increased buying pressure, while negative sentiment can trigger selling.

Economic Conditions: Thailand's economic growth, inflation, and interest rates play a crucial role. A strong economy generally supports corporate earnings and stock prices, while economic downturns can have the opposite effect.

Industry Trends: Developments within the real estate industry, such as new regulations, technological advancements, and changing consumer preferences, can affect investor perception of NUSA's prospects.

Political Stability: Political uncertainty or instability in Thailand can negatively impact investor confidence and lead to a decline in stock prices. Stable political environments tend to foster investor trust.

News and Events: Company-specific news, such as new project announcements, partnerships, or management changes, can cause significant fluctuations in NUSA's stock price.

Investor Perception: How investors perceive NUSA's future growth potential and competitive advantage compared to its peers affects its stock valuation.