NUHRF.US is a penny stock and therefore highly speculative. Company News: Positive announcements about NuHorizon Resources' projects, acquisitions, or financial performance can drive the price up. Conversely, negative news can cause it to plummet. Oil and Gas Prices: As an energy company, NuHorizon's stock is heavily influenced by the prices of oil and natural gas. Rising prices are generally positive, while falling prices are negative. Overall Market Conditions: General economic conditions and investor sentiment can affect all stocks, including NUHRF.US. A strong market can lift the stock, while a weak market can drag it down. Speculation and Trading Volume: Penny stocks are often subject to speculative trading, which can lead to rapid price swings. High trading volume can amplify these fluctuations. Regulatory Environment: Changes in environmental regulations or government policies related to the energy sector can impact NuHorizon's operations and, consequently, its stock price. Financial Performance: Revenue, expenses, profit margins all factor.