Fund Performance: Past and current investment performance greatly influences investor demand, impacting its price. Superior returns generally lead to higher prices.

Market Conditions: Overall economic climate, industry trends, and global events affect underlying asset values and investor sentiment, consequently impacting fund price.

Interest Rates: Changes in interest rate affect bond yields and borrowing costs, impacting fund performance and price, especially for bond funds.

Expense Ratio: Higher expense ratios diminish returns, potentially impacting the fund's attractiveness and ultimately its price. Lower expense ratios are generally more attractive.

Management Expertise: The fund manager's skill in asset allocation and security selection directly influences fund performance and price. Skilled management typically results in better performance.

Investor Sentiment: General investor confidence or pessimism towards the market or specific sectors can lead to buying or selling pressure, impacting the fund's price.

Supply and Demand: Basic economics dictate that increased demand raises the price, while increased supply lowers it. This applies to fund units as well.

Regulatory Changes: New regulations or policy changes can affect the industries or assets the fund invests in, influencing its performance and price.